Marketing

• Main Author: Kerin, Roger A.
• Other Authors: Hartley, Steven H., Berkowitz, Eric N., Rudelius, Wiliam
• Format: Book
• Language: English
• Published: Boston McGraw-Hill 2006
• Edition: 8th edition
• Subjects: Αγορά εργασίας; Διοίκηση και οργάνωση
• Physical Description: xivi, 733 p. fig. 29 cm 1 cd-rom
• ISBN: 9780071116084