Neuromarketing Exploring the Brain of the Consumer

Neuromarketing Exploring the Brain of the Consumer

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Bibliographic Details
Main Author:	Zurawicki, Leon
Corporate Author:	SpringerLink (Online service)
Format:	Electronic Kit Book
Language:	English
Published:	Berlin, Heidelberg Springer-Verlag Berlin Heidelberg 2010
Subjects:	Economics Neurobiology Marketing Economics/Management Science
Online Access:	http://dx.doi.org/10.1007/978-3-540-77829-5

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