International Business Strategy Perspectives on Implementation in Emerging Markets /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Raghunath, S. (Επιμελητής έκδοσης), Rose, Elizabeth L. (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017.
• Θέματα: Business.; Leadership.; International business enterprises.; Business and Management.; International Business.; Business Strategy/Leadership.

This volume fills a gap in the international business literature, offering the perspectives of researchers who are deeply embedded in one key emerging market, India. With the global economy changing dramatically, firms from emerging markets are playing increasingly important roles in both outward an...