Advances in Communication Research to Reduce Childhood Obesity

• Corporate Author: SpringerLink (Online service)
• Other Authors: Williams, Jerome D. (Editor), Pasch, Keryn E. (Editor), Collins, Chiquita A. (Editor)
• Format: Electronic eBook
• Language: English
• Published: New York, NY : Springer New York : Imprint: Springer, 2013.
• Subjects: Medicine.; Health promotion.; Medicine & Public Health.; Health Promotion and Disease Prevention.

Limited-edition flavor promotions. Pop-ups on the Net. Junk food blogs. Cereal ads in cartoon shows. Between traditional and emerging media, today's youth are exposed to more advertisements for food and beverages than ever--and, unfortunately, the rising number of overweight and obese children...