Digital Entrepreneurship in Sub-Saharan Africa Challenges, Opportunities and Prospects /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Taura, Nasiru D. (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt), Bolat, Elvira (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt), Madichie, Nnamdi O. (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2019.
• Έκδοση: 1st ed. 2019.
• Σειρά: Palgrave Studies of Entrepreneurship in Africa,
• Θέματα: Entrepreneurship.; International business enterprises.; Africa-Economic conditions.; Management.; Industrial management.; Leadership.; Internet marketing.; African Business.; Innovation/Technology Management.; Business Strategy/Leadership.; Online Marketing/Social Media.

This pioneering collection seeks to understand why and how some digital enterprises in Africa progress while others firms either stagnate or regress. Using a range of detailed case studies, it addresses the challenges and barriers that are in place and how some outstanding digital firms deal with op...