Solution Business Building a Platform for Organic Growth /

• Main Authors: Storbacka, Kaj (Author), Pennanen, Risto (Author)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Springer, 2014.
• Series: Management for Professionals,
• Subjects: Business.; Leadership.; Organization.; Planning.; Management.; Industrial management.; Production management.; Sales management.; Business and Management.; Business Strategy/Leadership.; Sales/Distribution.; Innovation/Technology Management.; Operations Management.

Success in solution business starts by accepting that solution business is a separate business model, not simply another product category or an extension of the existing product business. This book identifies the business model areas that firms need to focus on when transforming into solution busine...

Table of Contents:

• Driving Growth and Profit With Solution Business
• Develop Solutions: Identifying New Value Creation Opportunities
• Create Demand: Generating Sales Opportunities
• Sell Solution: Turning an Opportunity to an Order
• Deliver Solution: Securing Customer Value Creation and Firm Value Capture
• Solution Platform: Foundation for Sustainable Success.- Making It Happen: Are You Ready for Solution Business?.