National Brands and Private Labels in Retailing First International Symposium NB&PL, Barcelona, June 2014 /

National Brands and Private Labels in Retailing First International Symposium NB&PL, Barcelona, June 2014 /

The 2014 International Symposium on Advances in National Brands & Private Labels in Retailing is believed to be the first international forum to present and discuss original, rigorous and significant contributions on such issues. The three-day event aimed to bring together researchers working in...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Gázquez-Abad, Juan Carlos (Editor), Martínez-López, Francisco J. (Editor), Esteban-Millat, Irene (Editor), Mondéjar-Jiménez, Juan Antonio (Editor)
Format: Electronic eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2014.
Series:Springer Proceedings in Business and Economics,
Subjects:
Business.
Marketing.
Sales management.
Business and Management.
Sales/Distribution.
Online Access:Full Text via HEAL-Link

Internet

Full Text via HEAL-Link

ΒΚΠ - Πατρα: ALFd

Holdings details from ΒΚΠ - Πατρα: ALFd
Call Number: 330.01 BAU
Copy 1 Available

ΒΚΠ - Πατρα: BSC

Holdings details from ΒΚΠ - Πατρα: BSC
Call Number: 330.01 BAU
Copy 2 Available
Copy 3 Available

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