National Brands and Private Labels in Retailing First International Symposium NB&PL, Barcelona, June 2014 /
The 2014 International Symposium on Advances in National Brands & Private Labels in Retailing is believed to be the first international forum to present and discuss original, rigorous and significant contributions on such issues. The three-day event aimed to bring together researchers working in...
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| Other Authors: | , , , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Springer,
2014.
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| Series: | Springer Proceedings in Business and Economics,
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| Subjects: | |
| Online Access: | Full Text via HEAL-Link |
