Transformational Sales Making a Difference with Strategic Customers /

Transformational Sales Making a Difference with Strategic Customers /

Inspired by a new, transformative era in human and business relations, this book provides a unique perspective on the business transformation that results from the collaboration between suppliers and their strategic customers. It is all about guiding organizational change and business transformation...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς:	Kotler, Philip (Συγγραφέας), Dingena, Marian (Συγγραφέας), Pfoertsch, Waldemar (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή:	SpringerLink (Online service)
Μορφή:	Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:	English
Έκδοση:	Cham : Springer International Publishing : Imprint: Springer, 2016.
Έκδοση:	1st ed. 2016.
Θέματα:	Business. Marketing. Leadership. Sales management. Engineering economics. Engineering economy. Business and Management. Business Strategy/Leadership. Sales/Distribution. Engineering Economics, Organization, Logistics, Marketing.
Διαθέσιμο Online:	Full Text via HEAL-Link

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