Social Influence and Sustainable Consumption

This forward-looking volume examines the role of social influence--including social media--in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core compo...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Goldsmith, Elizabeth B. (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2015.
Σειρά:International Series on Consumer Science,
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Introduction
  • I. Social Influence
  • Introduction to Social Influence.-Social Influence History and Theories
  • Values, Attitudes, Goals, and Motivation.-Communication and Social Media
  • II. Consumption
  • What We Buy and Who We Listen To: The Science of Consumption
  • Decision Making and Problem Solving
  • Households: Productivity and Consumption
  • III. Sustainability
  • Social Influence and Sustainable Behavior
  • Sustainably Managing Resources of the Built Environment
  • Influencing Behavior: Four Strategies.