Mind Genomics A Guide to Data-Driven Marketing Strategy /
In this book, the authors describe how Mind Genomics works - a revolutionary marketing method that combines the three sciences of Mathematics, Psychology, and Economics - in a masterful way. Mind Genomics helps the seller of products and services to know what people are thinking about them before on...
| Main Authors: | Milutinovic, Veljko (Author), Salom, Jakob (Author) |
|---|---|
| Corporate Author: | SpringerLink (Online service) |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Springer,
2016.
|
| Series: | SpringerBriefs in Business,
|
| Subjects: | |
| Online Access: | Full Text via HEAL-Link |
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