SpringerLink (Online service), Herstatt, C., & Tiwari, R. (2017). Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations. Springer International Publishing : Imprint: Springer.
Chicago Style (17th ed.) CitationSpringerLink (Online service), Cornelius Herstatt, and Rajnish Tiwari. Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations. Cham: Springer International Publishing : Imprint: Springer, 2017.
MLA (8th ed.) CitationSpringerLink (Online service), et al. Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations. Springer International Publishing : Imprint: Springer, 2017.
Warning: These citations may not always be 100% accurate.
