How Digital Communication Technology Shapes Markets Redefining Competition, Building Cooperation /

• Κύριος συγγραφέας: Bhatt, Swati (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2017.
• Σειρά: Palgrave Advances in the Economics of Innovation and Technology
• Θέματα: Communication.; Industrial organization.; Economic policy.; Culture - Economic aspects.; Economics.; R & D/Technology Policy.; Cultural Economics.; Industrial Organization.; Media and Communication.; Communication Studies.

This Palgrave Pivot explores how communication technology such as the Internet has changed the nature of trade, focusing especially on economy-wide reductions in company size (granularity) and the role of retailers (disintermediation). By increasing access to comparative data, influencing conception...