Value in a Digital World How to assess business models and measure value in a digital world /
An in-depth examination of the concept of value in a digital world, an analysis of a range of digital business models and a framework for assessing the value of digital businesses. Assessing the value of traditional business was easy. There are hard, well tested metrics and tangible, measurable asse...
Main Authors: | López Lubián, Francisco J. (Author), Esteves, José (Author) |
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Corporate Author: | SpringerLink (Online service) |
Format: | Electronic eBook |
Language: | English |
Published: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2017.
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Subjects: | |
Online Access: | Full Text via HEAL-Link |
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