Value in a Digital World How to assess business models and measure value in a digital world /

An in-depth examination of the concept of value in a digital world, an analysis of a range of digital business models and a framework for assessing the value of digital businesses. Assessing the value of traditional business was easy. There are hard, well tested metrics and tangible, measurable asse...

Full description

Bibliographic Details
Main Authors: López Lubián, Francisco J. (Author), Esteves, José (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2017.
Subjects:
Online Access:Full Text via HEAL-Link

Similar Items