Distribution Strategy The BESTX® Method for Sustainably Managing Networks and Channels /

This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing strategies. For the first time, an ex-McKinsey consultant and ge...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Moretti, Livio (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2019.
Έκδοση:1st ed. 2019.
Σειρά:Management for Professionals,
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
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100 1 |a Moretti, Livio.  |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
245 1 0 |a Distribution Strategy  |h [electronic resource] :  |b The BESTX® Method for Sustainably Managing Networks and Channels /  |c by Livio Moretti. 
250 |a 1st ed. 2019. 
264 1 |a Cham :  |b Springer International Publishing :  |b Imprint: Springer,  |c 2019. 
300 |a XVI, 216 p. 81 illus., 77 illus. in color.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
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347 |a text file  |b PDF  |2 rda 
490 1 |a Management for Professionals,  |x 2192-8096 
505 0 |a Introduction to Distribution Strategy -- Phase 1 - Build the End-State Strategy -- Phase 2 - Evaluate Context: Transactional Analysis, Competition, Channels -- Phase 3 - Segment Channels and Partners -- Phase 4 - Commercial Terms Redesign. Phase 5 - Execute: Infrastructure and Tracking -- Common Pitfalls -- Business Intelligence -- Annex: Case Study - The Pharmaceutical Industry -- Final Remark. . 
520 |a This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing strategies. For the first time, an ex-McKinsey consultant and general manager reveals the methodology adopted by successful Fortune 100 multinationals, offering readers a concise, informative and pragmatic guide to the core principles, with an abundance of concrete examples and visual frameworks. 
650 0 |a Sales management. 
650 0 |a Production management. 
650 0 |a Leadership. 
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650 2 4 |a Operations Management.  |0 http://scigraph.springernature.com/things/product-market-codes/519000 
650 2 4 |a Business Strategy/Leadership.  |0 http://scigraph.springernature.com/things/product-market-codes/515010 
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830 0 |a Management for Professionals,  |x 2192-8096 
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