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02892nam a2200493 4500 |
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978-3-319-91959-1 |
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181102s2019 gw | s |||| 0|eng d |
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|a 9783319919591
|9 978-3-319-91959-1
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|a 10.1007/978-3-319-91959-1
|2 doi
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|d GrThAP
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|a HF5438.4
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|a BUS058000
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|a 658.81
|2 23
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|a Moretti, Livio.
|e author.
|4 aut
|4 http://id.loc.gov/vocabulary/relators/aut
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|a Distribution Strategy
|h [electronic resource] :
|b The BESTX® Method for Sustainably Managing Networks and Channels /
|c by Livio Moretti.
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|a 1st ed. 2019.
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|a Cham :
|b Springer International Publishing :
|b Imprint: Springer,
|c 2019.
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|a XVI, 216 p. 81 illus., 77 illus. in color.
|b online resource.
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|a text
|b txt
|2 rdacontent
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|a computer
|b c
|2 rdamedia
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|a online resource
|b cr
|2 rdacarrier
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|a text file
|b PDF
|2 rda
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|a Management for Professionals,
|x 2192-8096
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|a Introduction to Distribution Strategy -- Phase 1 - Build the End-State Strategy -- Phase 2 - Evaluate Context: Transactional Analysis, Competition, Channels -- Phase 3 - Segment Channels and Partners -- Phase 4 - Commercial Terms Redesign. Phase 5 - Execute: Infrastructure and Tracking -- Common Pitfalls -- Business Intelligence -- Annex: Case Study - The Pharmaceutical Industry -- Final Remark. .
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|a This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing strategies. For the first time, an ex-McKinsey consultant and general manager reveals the methodology adopted by successful Fortune 100 multinationals, offering readers a concise, informative and pragmatic guide to the core principles, with an abundance of concrete examples and visual frameworks.
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650 |
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|a Sales management.
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|a Production management.
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|a Leadership.
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|a Sales/Distribution.
|0 http://scigraph.springernature.com/things/product-market-codes/524000
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|a Operations Management.
|0 http://scigraph.springernature.com/things/product-market-codes/519000
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|a Business Strategy/Leadership.
|0 http://scigraph.springernature.com/things/product-market-codes/515010
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710 |
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|a SpringerLink (Online service)
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|t Springer eBooks
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776 |
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|i Printed edition:
|z 9783319919584
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776 |
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|i Printed edition:
|z 9783319919607
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|a Management for Professionals,
|x 2192-8096
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856 |
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|u https://doi.org/10.1007/978-3-319-91959-1
|z Full Text via HEAL-Link
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912 |
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|a ZDB-2-BUM
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950 |
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|a Business and Management (Springer-41169)
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