Aligning Business Strategies and Analytics Bridging Between Theory and Practice /

• Corporate Author: SpringerLink (Online service)
• Other Authors: Anandarajan, Murugan (Editor, http://id.loc.gov/vocabulary/relators/edt), Harrison, Teresa D. (Editor, http://id.loc.gov/vocabulary/relators/edt)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Springer, 2019.
• Edition: 1st ed. 2019.
• Series: Advances in Analytics and Data Science, 1
• Subjects: Big data.; Management information systems.; Operations research.; Decision making.; Big Data/Analytics.; Business Information Systems.; Operations Research/Decision Theory.

This book examines issues related to the alignment of business strategies and analytics. Vast amounts of data are being generated, collected, stored, processed, analyzed, distributed and used at an ever-increasing rate by organizations. Simultaneously, managers must rapidly and thoroughly understand...