Evolutionary Psychology in the Business Sciences

• Corporate Author: SpringerLink (Online service)
• Other Authors: Saad, Gad (Editor)
• Format: Electronic eBook
• Language: English
• Published: Berlin, Heidelberg : Springer Berlin Heidelberg, 2011.
• Subjects: Business.; Management science.; Marketing.; Business and Management.; Business and Management, general.

All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature.  As such, it is surprising that so few business scholars hav...