Strategic Management of Professional Service Firms Theory and Practice /
Managing strategies for professional service firms is an important and complex activity. The main issues in this book cover the core management principles for service firms in a comprehensive way. Based on current research findings it includes the management of service quality, knowledge and marketi...
Κύριοι συγγραφείς: | Kaiser, Stephan (Συγγραφέας), Ringlstetter, Max Josef (Συγγραφέας) |
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Συγγραφή απο Οργανισμό/Αρχή: | SpringerLink (Online service) |
Μορφή: | Ηλεκτρονική πηγή Ηλ. βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Berlin, Heidelberg :
Springer Berlin Heidelberg,
2011.
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Θέματα: | |
Διαθέσιμο Online: | Full Text via HEAL-Link |
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