Strategic Management of Professional Service Firms Theory and Practice /
Managing strategies for professional service firms is an important and complex activity. The main issues in this book cover the core management principles for service firms in a comprehensive way. Based on current research findings it includes the management of service quality, knowledge and marketi...
| Main Authors: | , |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Berlin, Heidelberg :
Springer Berlin Heidelberg,
2011.
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| Subjects: | |
| Online Access: | Full Text via HEAL-Link |
