Strategic Management of Professional Service Firms Theory and Practice /

• Κύριοι συγγραφείς: Kaiser, Stephan (Συγγραφέας), Ringlstetter, Max Josef (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg, 2011.
• Θέματα: Business.; Organization.; Planning.; Personnel management.; Service industries.; Business and Management.; Services.; Human Resource Management.

Managing strategies for professional service firms is an important and complex activity. The main issues in this book cover the core management principles for service firms in a comprehensive way. Based on current research findings it includes the management of service quality, knowledge and marketi...

Πίνακας περιεχομένων:

• Part i: professional service firms
• 1. the world of professional service firms
• 2. the business of professional service firms
• 3. the subsectors of professional service firms
• part ii: management of strategic resources
• 1. quality management
• 2. knowledge management and innovation
• 3. marketing and relationship management
• part iii: management of professionals
• 1. human resource management in professional service firms
• 2. professional service firms as high performance work systems
• 3. work-life balance in professional service firms
• 4.the alumni network
• part iv: management of strategic development
• 1. strategic development of professional service firms
• 2. networking as a strategy for small and medium professional service firms
• 3. surviving crises - crisis management
• 4. archetype change towards management.