SpringerLink (Online service), Raghavan, N. R. S., & Cafeo, J. A. (2009). Product Research: The Art and Science Behind Successful Product Launches. Springer Netherlands.
Chicago Style (17th ed.) CitationSpringerLink (Online service), N. R. Srinivasa Raghavan, and John A. Cafeo. Product Research: The Art and Science Behind Successful Product Launches. Dordrecht: Springer Netherlands, 2009.
MLA (8th ed.) CitationSpringerLink (Online service), et al. Product Research: The Art and Science Behind Successful Product Launches. Springer Netherlands, 2009.
Warning: These citations may not always be 100% accurate.
