APA (7th ed.) Citation

Martins, J. M., Yusuf, F., & Swanson, D. A. (2012). Consumer Demographics and Behaviour: Markets are People. Springer Netherlands : Imprint: Springer.

Chicago Style (17th ed.) Citation

Martins, Jo M., Farhat Yusuf, and David A. Swanson. Consumer Demographics and Behaviour: Markets Are People. Dordrecht: Springer Netherlands : Imprint: Springer, 2012.

MLA (8th ed.) Citation

Martins, Jo M., et al. Consumer Demographics and Behaviour: Markets Are People. Springer Netherlands : Imprint: Springer, 2012.