Making a Difference Through Marketing A Quest for Diverse Perspectives /
This book honours the contribution Professor Pascale Quester has made to academia and higher education, through her research, teaching, and leadership. As such, it provides readers with a comprehensive, contemporary perspective on marketing practice with an emphasis on the role of marketing in makin...
Συγγραφή απο Οργανισμό/Αρχή: | SpringerLink (Online service) |
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Άλλοι συγγραφείς: | Plewa, Carolin (Επιμελητής έκδοσης), Conduit, Jodie (Επιμελητής έκδοσης) |
Μορφή: | Ηλεκτρονική πηγή Ηλ. βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Singapore :
Springer Singapore : Imprint: Springer,
2016.
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Θέματα: | |
Διαθέσιμο Online: | Full Text via HEAL-Link |
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Ethics, Health Policy and (Anti-) Aging: Mixed Blessings
Έκδοση: (2013) -
The Bright Side and the Dark Side of Patient Empowerment Co-creation and Co-destruction of Value in the Healthcare Environment /
ανά: Palumbo, Rocco
Έκδοση: (2017)