Business Trends in the Digital Era Evolution of Theories and Applications /

• Κύριοι συγγραφείς: Zhu, Xiaoming (Συγγραφέας), Song, Bingying (Συγγραφέας), Ni, Yingzi (Συγγραφέας), Ren, Yifan (Συγγραφέας), Li, Rui (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Singapore : Springer Singapore : Imprint: Springer, 2016.
• Θέματα: Business.; Leadership.; Business and Management.; Business Strategy/Leadership.

This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest developments,...