Chinese Consumers Exploring the World's Largest Demographic /
"China is blazing the trail in technology, and this is transforming consumers and their lives profoundly at a pace that no other world region is experiencing. Deep understanding of Chinese consumers is therefore mission critical. Sethi provides a fascinating perspective based on his deep knowle...
Main Author: | |
---|---|
Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Singapore :
Springer Singapore : Imprint: Palgrave Macmillan,
2019.
|
Edition: | 1st ed. 2019. |
Subjects: | |
Online Access: | Full Text via HEAL-Link |
Internet
Full Text via HEAL-LinkΒΚΠ - Πατρα: ALFd
Call Number: |
330.01 BAU |
---|---|
Copy 1 | Available |
ΒΚΠ - Πατρα: BSC
Call Number: |
330.01 BAU |
---|---|
Copy 2 | Available |
Copy 3 | Available |