Fast Fashion, Fashion Brands and Sustainable Consumption

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Muthu, Subramanian Senthilkannan (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Singapore : Springer Singapore : Imprint: Springer, 2019.
• Έκδοση: 1st ed. 2019.
• Σειρά: Textile Science and Clothing Technology,
• Θέματα: Textile industry.; Sustainable development.; Business logistics.; Industrial engineering.; Production engineering.; Motivation research (Marketing).; Textile Engineering.; Sustainable Development.; Supply Chain Management.; Industrial and Production Engineering.; Consumer Behavior.

This book discusses the connection between fast fashion brands and customer-centric sustainability. It highlights what consumers can do with fast fashion and the important aspects that need to be addressed to make fast fashion sustainable. Fast fashion is an inevitable element in today's fashio...

Πίνακας περιεχομένων:

• Fast fashion & Sustainable consumption
• Luxury and fashion brand communication differentiation for sustainable consumer -behavior
• Fashion Brands and Consumers approach towards Sustainable Fashion
• Motives of Sharing: Examining Participation in Fashion Reselling & Swapping Markets.