Servitization strategy and managerial control /

• Άλλοι συγγραφείς: Pistoni, Anna (Επιμελητής έκδοσης), Songini, Lucrezia (Επιμελητής έκδοσης)
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Bingley, U.K. : Emerald Publishing Limited, 2017.
• Σειρά: Studies in managerial and financial accounting ; v. 32.
• Θέματα: Support services (Management)

Manufacturing firms are moving beyond manufacturing to offer services and solutions, often delivered through their products, or at least in association with them. This strategy is called “servitization” and these new business models are based on the Product-Service-System (PSS). This book, through b...