1006587.pdf
Filmed commercials are part of the culture of remembrance and of corporate and film history. When did this form of advertising begin? Who were the first sponsors and were advertising films made differently at that time than now? The monograph addresses these questions using the example of Austria. S...
| Γλώσσα: | German |
|---|---|
| Έκδοση: |
De Gruyter
2019
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