Παραπομπή σε μορφή APA (7η εκδ.)

Barwise, P., & Meehan, S. (2011). Beyond the familiar: Long-term growth through customer focus and innovation. Jossey-Bass. https://doi.org/10.1002/9781119992554

Παραπομπή σε μορφή Chicago (17η εκδ.)

Barwise, Patrick, και Seán Meehan. Beyond the Familiar: Long-term Growth Through Customer Focus and Innovation. San Francisco, Calif.: Jossey-Bass, 2011. https://doi.org/10.1002/9781119992554.

Παραπομπή σε μορφή MLA (8th εκδ.)

Barwise, Patrick, και Seán Meehan. Beyond the Familiar: Long-term Growth Through Customer Focus and Innovation. Jossey-Bass, 2011. https://doi.org/10.1002/9781119992554.