The handbook of media audiences /

• Συγγραφή απο Οργανισμό/Αρχή: Wiley InterScience (Online service)
• Άλλοι συγγραφείς: Nightingale, Virginia
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Chichester ; Malden, MA : Wiley-Blackwell, 2011.
• Σειρά: Global handbooks in media and communication research.
• Θέματα: Mass media > Audiences.; Mass media and culture.; SOCIAL SCIENCE > Media Studies.

"This handbook offers a comprehensive overview of the complexity and diversity of audience studies in the advent of digital media.-Recognizes and appreciates valuable traditional approaches and identifies how they can be applied to, and evolve with, the changing media world -Offers diverse pers...