Παραπομπή σε μορφή APA (7η εκδ.)

McDonald, M., & Wilson, H. (2011). Marketing plans: How to prepare them, how to use them (7th ed.). Wiley. https://doi.org/10.1002/9781119205876

Παραπομπή σε μορφή Chicago (17η εκδ.)

McDonald, Malcolm, και Hugh Wilson. Marketing Plans: How to Prepare Them, How to Use Them. 7th ed. Chichester, West Sussex, U.K.: Wiley, 2011. https://doi.org/10.1002/9781119205876.

Παραπομπή σε μορφή MLA (8th εκδ.)

McDonald, Malcolm, και Hugh Wilson. Marketing Plans: How to Prepare Them, How to Use Them. 7th ed. Wiley, 2011. https://doi.org/10.1002/9781119205876.