Market Your Way to Growth : 8 Ways to Win.

Market Your Way to Growth : 8 Ways to Win.

Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way t...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Kotler, Philip
Άλλοι συγγραφείς:	Kotler, Milton
Μορφή:	Ηλ. βιβλίο
Γλώσσα:	English
Έκδοση:	New York : Wiley, 2012.
Θέματα:	Marketing. Customer relations > Management. Relationship marketing. BUSINESS & ECONOMICS > Distribution. BUSINESS & ECONOMICS > Marketing > General. Electronic books.
Διαθέσιμο Online:	Full Text via HEAL-Link

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