Service science : the foundations of service engineering and management /
"By relying on the recent development of service science, this book focuses on the science of implementing a service system throughout its lifecycle, spanning from service marketing, engineering, delivery, quality control, management, to further improvement. The author utilizes a combined theor...
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| Format: | eBook |
| Language: | English |
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Hoboken, New Jersey :
Wiley,
2014.
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| Online Access: | Full Text via HEAL-Link |