Open innovation : new product development essentials from the PDMA /
"A clear, practical guide to implementing Open Innovation for new product developmentOpen Innovation: New Product Development Essentials from the PDMA is a comprehensive guide to the theory and practice of the Open Innovation method. Written by experts from the Product Development and Managemen...
Other Authors: | , , |
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Format: | eBook |
Language: | English |
Published: |
Hoboken, NJ :
Wiley,
2014.
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Subjects: | |
Online Access: | Full Text via HEAL-Link |