From categories to categorization : studies in sociology, organizations and strategy at the crossroads /

• Other Authors: Durrand, Rodolphe (Editor), Granqvist, Nina (Editor), Tyllström, Anna (Editor)
• Format: eBook
• Language: English
• Published: Bingley : Emerald Publishing Limited, 2017.
• Series: Research in the sociology of organizations ; v. 51.
• Subjects: Organizational sociology.; Organizational behavior.; Business & Economics > Organizational Behavior.; Organizational theory & behaviour.

Categorization pervades economic life; products, services, firms and industries are continuously being classified by rivals, clients, experts and critics. A stream of research highlighting the importance of market and product categories for organizations and individuals has grown in importance durin...