Showing 1 - 9 results of 9 for search 'McDonald, Malcolm', query time: 0.04s Refine Results
  1. 1
    Marketing plans : how to prepare them, how to use them /
    by McDonald, Malcolm
    Published 2011
    Full Text via HEAL-Link
    eBook
  2. 2
    Marketing and finance : creating shareholder value /
    by McDonald, Malcolm
    Published 2013
    Full Text via HEAL-Link
    eBook
  3. 3
    Market segmentation : how to do it, how to profit from it /
    by McDonald, Malcolm
    Published 1998
    Book
  4. 4
    Marketing plans : How to prepare them, how to use them /
    by McDonald, Malcolm H.
    Published 1995
    Book
  5. 5
    Σχέδια μάρκετινγκ : Προετοιμασία και χρήση /
    by McDonald, Malcolm H.
    Published 2001
    Book
  6. 6
    Marketing plans for services : a complete guide /
    Full Text via HEAL-Link
    eBook
  7. 7
    Key Account Management : the Definitive Guide.
    by Woodburn, Diana
    Published 2012
    Other Authors: “…McDonald, Malcolm…”
    Full Text via HEAL-Link
    eBook
  8. 8
    Creating powerful brands in consumer, service and industrial markets /
    by De Chernatony, Leslie
    Published 1998
    Other Authors: “…McDonald, Malcolm…”
    Book
  9. 9
    Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage.
    Published 1994
    Other Authors: “…McDonald, Malcolm H.…”
    Book
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